Dear Professional Colleagues NIILM Centre for Management Studies an A Plus category management institution in the country is an Integrated B-school engaged in various academic and professional activities including research, consulting, training and development besides imparting quality education to the budding managers. The institute is continuously rated among the top twenty institutions in India by various surveys conducted for rating business institutions. We offer AICTE approved and AIU accredited Post Graduate Diploma in Business Management now treated at par with MBA program as per Association of Indian Universities (AIU). The institute also has active interest in Communication and Media Studies and hospitals administration programs. Institute publishes a tri-annual journal in Marketing Communication area titled Journal of Marketing & Communication: the journal for thought leaders and change drivers (JMC). It is fully refereed journal and its editorial board consists of well-known experts in the field. Papers from both Academics and industry practitioners in India and abroad are chosen. The Editorial Board is committed to bring out this journal in time and at par with the best international journals. In fact this is the only journal publishes from India on the said subject. JMC is available on subscription basis to all national and international institutions, students and faculty against a very nominal subscription of Rs. 450/- anually. Subscription Form is available in the journal and a copy of the same is also enclosed herewith. We invite contributions from you and other faculty in form of research articles and/or case studies in the area of Marketing Communication. I enclose herewith a copy of the subscription form for the Journal of Marketing and Communication with a request for subscribing the journal for benefit of your students, faculty and other members of the institution. I shall be happy to send a complimentary copy of the journal for your consideration and judgement. Please respond back mentioning your full postal address. It will facilitate us in delivering the copy at right place and to right person. Please strengthen the institute efforts of bringing out a good professional journal by subscribing the journal and also by encouraging your faculty for contributing research papers to the journal. With best regards, Jitender Sharma Librarian NIILM Centre for Management Studies B-II/66, MCIE Mathura Road, Badarpur New Delhi - 110044 Tel: 91-011-29893143 (Dir.), 29891529/39 Ext. 221 Fax: 91-011-29894212 JMC SUBSCRIPTION FORM To subscribe to Journal of Marketing and Communication, please make your payments through Demand Draft or Cheque payable at New Delhi, in favour of NIILM-CMS, and send to Marketing Manager, Journal of Marketing & Communication, NIILM CMS, B II/66, MCIE, Mathura Road, Badarpur, New Delhi 110044. The subscription Rates are as follows: Subscription Indian Institutions Foreign Institutions 1 Year Rs. 450 $25.00 2 Years Rs. 800 $40.00 3 Years Rs. 1000 $50.00 Please provide following details for smooth postal purpose. Name: _______________________________________________________________ Designation: ________________________________________________________ Institution Name: ___________________________________________________ Address: ____________________________________________________________ _____________________________________________________________ _____________________________________________________________ City ______________________________PIN ______________________ Country: ____________________________________________________________ Telephone & Fax No.: ________________________________________________ E-mail Address: _____________________________________________________ Subscriber Number (for Renewal only): _______________________________ Signature: ____________________________