Dear Library Colleagues Can we have the following articles on an urgent basis. Details as 1. Mattke, J., Maier, C., Reis, L. and Weitzel, T. (2021), "In-app advertising: a two-step qualitative comparative analysis to explain clicking behavior", *European Journal of Marketing*, Vol. 55 No. 8, pp. 2146-2173. https://doi.org/10.1108/EJM-03-2020-0210 2. Krishen, Anjala & Dwivedi, Yogesh & Bindu, N. & Kumar, Satheesh. (2021). A broad overview of interactive digital marketing: A bibliometric network analysis. Journal of Business Research. 131. 183-195. 10.1016/j.jbusres.2021.03.061. 3. Munsch, Alison. (2021). Millennial and generation Z digital marketing communication and advertising effectiveness: A qualitative exploration. Journal of Global Scholars of Marketing Science. 31. 10-29. 10.1080/21639159.2020.1808812. We shall be very thankful to you -- Thanks & Regards https://www.linkedin.com/in/paramjit-singh-8aa1238/ *S Paramjit Rana | **Librarian *| M.A., M. Phil. https://www.linkedin.com/in/s-paramjit-singh-8aa1238 Tel. +91 9968 308970, 9911 270778 *"Vidya Vichari Ta Parupkari"* P *please consider the environment before printing this email !!!* -- This message has been scanned for viruses and dangerous content by MailScanner, and is believed to be clean.