Effective "research data management" is an aspect of achieving the ultimate goal of ensuring on-going access to the outputs of academic research. Through Institutional Repositories, libraries played an important role in ensuring the Institutional published research information is visible. Now the research institutions and funding agencies are addressing the basic unit (data) level management, so that the huge data created by researchers are preserved and shared for reuse and re validation. I am sure many Indian institutions must be thinking this way already.....and libraries are again asked for taking up this challenge. This report is a call for action that summarizes the benefits of systemic data management planning and identifies the stakeholders and their concerns. It also suggests that the library director proactively initiate a conversation among these stakeholders to get buy-in for a high-level, responsible data planning and management policy that is proactive, rather than reactive. http://www.oclc.org/research/publications/library/2013/2013-08r.html Dr. J. K. VIJAYAKUMAR, -- This message has been scanned for viruses and dangerous content by MailScanner, and is believed to be clean.