Dear Colleagues,
The IFLA Section on
Management and Marketing in collaboration with IFLA Gold
Corporate Partner 3M has announced
the IFLA 3M International Marketing Award for
2004. This award is given each year to reward the best library
marketing project worldwide each year; encourage marketing in libraries ; and
give libraries the opportunity to share marketing experiences.
The AWARD will honor organizations that have implemented creative,
results-oriented marketing projects or campaigns. Three finalists will be
recognized for their outstanding achievements. From these three finalists, the
winner will be chosen and will receive airfare,
lodging and registration for the 2004 IFLA General Conference and Council in
Buenos Aires, Argentina as well as a cash award of USD 1,000
which will be used to further the marketing efforts of the
recognized institution or organization. The three finalists will be announced in
Spring 2004. A first place winner will be chosen and two distinctions will be
awarded. The winner will be announced officially at the IFLA Conference in
August 2004, in Buenos Aires.
For complete information about the award, application guidelines, selection
criteria, dead line, application form, members of the jury, and marketing
glossary, please see the attachement and also visit
Reports on previous years award may be found at:
*Please pass on this Announcement among your Friends and
Colleagues*
Regards,
Dinesh K. Gupta
(Member, Standing Committee,
IFLA Management and Marketing Section)
Associate Professor & Head,
Dept. of Lib. & Inf. Sc.
VM Open University
Kota-324010
Rajasthan
India